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Friday 11 March 2011

Reliance Broadcast, RTL Group JV to launch a bouquet of thematic television channels in India

Anil Dhirubhai Ambani promoted Reliance Broadcast Network Ltd (RBNL) is partnering with Europe’s RTL Group for a joint venture to launch a bouquet of thematic television (TV) channels in India. A preliminary, non-binding term sheet has been signed wherein RBNL (through its subsidiary) and RTL will have equal (50%) equity interest in the joint venture. Financial details however have been kept under wraps.

Industry sources familiar with the development said the JV will initially broadcast English Language general entertainment channels and add Hindi and regional channels at a later stage. "To start with, the JV would include English language international content, mainly from RTL Group’s production arm Fremantle Media. At a later stage, the duo are likely to explore Hindi Language and regional language general entertainment channels in the next phase," said the source requesting anonymity.

RBNL officials when contacted refrained from commenting on the aforesaid development.

RTL is Europe's leading operator of radio and television network with a market cap of $15.5 billion. With 40 television channels and 33 radio stations in 10 countries, it is one of the world’s leading producers of television content such as talent and game shows, drama, daily soaps and telenovelas, including Idols, Got Talent, The X Factor, Good Times - Bad Times and Family Feud. The Luxembourg-based company operates leading TV channels and radio stations in Germany, France, Belgium, the Netherlands, Luxembourg, Spain, Greece, Russia, Hungary and Croatia.

A multi-media conglomerate with presence across radio, television, out of home and live entertainment RBNL’s current television portfolio includes three channels (BIG CBS Prime, BIG CBS Spark and BIG CBS Love) through a joint venture with CBS Studios International. The entertainment company (RBNL) had recently acquired Imagine Showbiz from Cinestar Advertising Pvt Ltd and the channel is expected to be re-branded and launched shortly. In fact, the Reliance Group already has licenses for approximately 20 channels, which are expected to launch in phases through RBNL.

For the quarter ended December 2010, RBNL posted a consolidated total income of Rs 70 crore, with a consolidated EBITDA margin of Rs 6.5 crore. Its radio operations achieved break even, turning EBIT positive. The company had received approval to raise Rs 400 crore last year and has already raised Rs 283 crores by allotting shares to investors and company promoters. RBNL has also received FIPB approval of Rs 45.47 crore.

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