Dr K Ravindranath |
An edited version of this Q&A first appeared in DNA Money edition on Wednesday, August 08, 2012.
Starting
operations over a decade ago from Hyderabad, Global Hospitals Group is currently
among the fastest growing multi super-specialty tertiary care hospital brands
with state-of-the-art healthcare centres in Bangalore, Chennai and soon to open
in Mumbai. Dr K Ravindranath, chairman
and managing director, Global Hospitals Group, in conversation with Ashish K Tiwari, shares his views about
the current scenario in the super-specialty healthcare space and their
company’s plans in this direction. Edited excerpts...
Could you briefly
take us through the journey of Global Hospitals Group? How did it really come
into being?
Global Hospitals was started way back in the year 1999.
Basically, I am a gastrointestinal surgeon specialising in laparoscopic, liver
and pancreas surgery. My heart lies in liver transplantation. I was in Kings
College Hospital, London, UK, where several Indian patients used to come for
treatments spending huge money (over Rs 70 lakh). Majority of them would die
because of non-availability of organs would be first given to local patients and
outside patients would always get second priority.
Over a period of time I realised that something needs
to be done back in India to facilitate organ transplant. I decided to come back
and since the Transplant Act took really long time to get approved in India I
did not do transplant surgeries for several years. But when the Act finally
came by, we decided to set up a hospital and that is how Global Hospitals was
instituted.
Transplant as an area of specialisation requires dealing with a lot of complexities...
Transplant as an area of specialisation requires dealing with a lot of complexities...
In fact, transplant is the most complex procedure and requires significant back
up from other specialties in addition to lot of cutting-edge technology. And
when you put all those things, it has to be utilised properly hence we
conceptualised a multi-super speciality tertiary care and multi-organ
transplant healthcare services facility. We are a very comprehensive centre of
excellence offering everything from routine operations, tests, to complex
operations like transplants.
What are your views
on organ donations in India?
It is a huge challenge. Organ donation has to happen and
promoted in India in a big way. It is a regular practice in some of the smaller
countries like Spain but there is a huge shortage in our country. Awareness
about the need for organ donation has to be created with the people in India. Karnataka
is the first Indian state where a declaration is made in the driving license
itself that the person has agreed to donate organs post his / her death. This
approach is very prominent in foreign countries and I’m told the Tamil Nadu government
will follow suit soon. Organ transplant has to be done within 4-48 hours of the
death of the donor depending on which organ is being transplanted. Each organ
has a limitation on how long can it be kept.
What factors differentiate
the various healthcare services offered by your hospital chain?
We started the hospital focusing on multi-organ
transplant because there was no point in doing just standalone transplants.
When doing a liver transplant, one should have a high-end facility with
complete gastroenterology, liver, pancreas diseases centre. Same is the case
with kidney and bladder diseases and transplants. We do heart and lung
transplants along with bypass surgery, valve replacement, angioplasty etc. We
had recently done one small intestines transplant in our Chennai hospital and
that’s something we will start doing across our existing and new hospitals now.
Neuroscience is another area that we specialise in and have done a lot of work
on brain and spine. We have expertise in stem cell transplantation which is a
huge speciality area coming up and we are a major player doing a lot of work in
Bangalore and Hyderabad with plans to start soon in Chennai.
Is bone and joint replacement also part of your services offerings?
Is bone and joint replacement also part of your services offerings?
Yes it is. In fact, we are now planning to start bone
banking in Chennai. Once that happens, the patient will not have to undergo the
whole joint replacement if the cartilage is gone as only the cartilage will get
replaced. Tissue banking is going to be the future. It’s like a spare part to
the body that is why we are creating a bone, cartilage bio, tissue, skin, blood
and blood products bank. This apart, stem cell therapy is coming in a big way
in the bone and joint replacement area and we will be starting that as well.
Out next focus area is Cancer wherein we have started the most advanced centre
in Bangalore. We are in the process of starting it in Chennai in the next
couple of months and Mumbai will follow soon. In cancer, we do bone marrow
transplantation and other things.
Will it be correct
to say that a niche play is what you are really banking on?
A niche but a larger niche is what we are positioned in
the market. We are a very big player in the niche area and that’s the only
reason why we are not going beyond the tier I cities in India. We get lot of doctors
relocated from other countries like UK, USA, Australia etc. They prefer to come
to the metros as compared to small towns and cities. We are already present in
three key metros of Bangalore, Hyderabad and Chennai in South India. Adding the
fourth Indian metro to our network, we will soon open in Mumbai. Thereafter,
New Delhi and Kolkata will happen in the next 3-5 years from now. We will be in
all the six metros where we have easy access to human resources. High quality
and well-trained human resources is very important for any healthcare services provider
like us because only then can we deliver the best.
What is the mix of
domestic and international patients at your facilities in the country?
The technical expertise and cutting edge work that we
do is something which is not only in huge demand in India but also with a host
of international countries where advanced procedures and quality healthcare
services is still a distant dream. There are many countries like the
Middle-East, Africa , Sri Lanka, Pakistan, Bangladesh, Malaysia and so on that
lack the quality of medical services like what is offered in India that too at
a fraction of the cost they would have to pay in any of the developed
economies. Approximately 25% of patients visiting our healthcare facilities are
foreign nationals and we see the number growing in the coming years.
What are the most
common transplants and how much do they generally cost?
Today
the number of liver transplants is high mainly because liver disease is
becoming very common. Kidney is the next organ that sees large volumes followed
by heart and lung. There are just 5-6 centres in the country doing such surgeries
of which 3 are from the Global Hospitals’ chain as a result majority of the
transplants are done by our centres in Hyderabad, Bangalore and Chennai and
Mumbai will get added to this network once it gets operational. A liver
transplant would cost around Rs 20 lakh, while it will be 8-10 lakh for heart
and lung transplant. The cost involved in a kidney transplant is Rs 4-5 lakh.
By when do you
intend to make the Mumbai hospital completely operational?
It will be a stage-wise launch. We will start with the
out-patients-services followed by day care surgeries post which the hospital
will get fully operational. All this will be done in the next 6-8 weeks. The Mumbai
centre will have 450-beds taking the total number of beds in the Global
Hospitals chain to 2,100.
The doctors, are they on consulting
basis or full-time?
We have partners. In the Mumbai facility, we have 7-8
top-notch doctors who are equity stakeholders-cum-partners and will be working
full-time in the hospital. This apart, there will be some doctors on part-time
consulting basis. Our model is such that a large number of full-timers provide continuity
of care and some exclusive doctors associate with us on a case to case basis.
The ratio between full-time and part-time doctors is 70:30 and that is how we drive
the organisation. The advantage of full-timers is that they are here for most
of the day and night. The patient gets full care and attention. Besides,
transplants are such complex procedures we will require full-time doctors to do
justice to the patient’s treatment.
Are your other
hospitals based on a similar (equity stake) arrangement with doctors?
No. Mumbai is the first hospital we have experimented
with this model and I am quite happy to have excellent partners. We will be
exploring the same model for our Delhi and Kolkata centres when they happen in
the coming years. I think this will be a model that many other hospital groups
will replicate because the partnership approach gives doctors a sense of
ownership. Besides, in the coming years, top-notch doctors would like to have a
say in the hospitals they associate with and the partnership model works really
well.
The Mumbai hospital
must have called for significant investments. What was the overall cost like?
Putting up a hospital is capital intensive in general
and the Mumbai hospital is no different. Fortunately, land for this hospital
was given to us by a family trust (M/s Verma Medicine Research Trust) at a very
low cost. So our land cost is very negligible allowing us to build a very high
quality state-of-the-art hospital with an overall investment of Rs 350 crore. Given
the fact that doctors are also stakeholders in the Mumbai hospital, the project
has a debt equity ratio of 65:35.
So if you take off the land cost, Rs 70-80 lakh would be
the per bed cost. I try to pursue the asset light model because the brick and
mortar approach puts a lot of stress on the hospital and the doctors
(management) thereby making it difficult to pass on the benefits to the
patients. My view in the long-term is that hospitals should be developed
through either asset light (management contract) or public private partnership
(PPP) wherein land is leased to the hospital chain.
In terms of the
audience you will be catering to, will it be largely those in the upper
middle-class and above?
We will be available for all the three sections of the society
as routine healthcare services will also be offered in the hospital. Our
positioning in the market will be among the best in the super-specialty
segment however approximately 10% of our beds will be allocated for the weaker
section of the society and this is a standard practice with all our hospitals. All
services to these patients will be offered at a subsidised cost though medicines
and materials will have to be bought by them. In fact, this is part of our
arrangement with the Verma Medicine and Research Trust.
What is the staff strength like in your
hospital chain?
Healthcare industry offers great employment opportunities right from
housekeeping boys, nurses and doctors. In fact, every bed created generates
employment opportunities for 7 people. While we currently have over 5,000
employees in the hospital chain, we will very easily cross 10,000 employees in
the coming 2-3 years.
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